Cool tranquility is served on ice and in spades at Campari’s 24th international office. It’s one of the best HQ we’ve seen in a while, and is totally becoming of the Italian beverage company.
Opened in Toronto in November 2015, local design firm I-V spent eight months renovating the Liberty Village building, which has had many past lives including that of film studio and a foundry. Campari’s brief was simple – ‘create a space which captures the spirit of the company and inspires the people who use it’.
Fun Fact: Campari was traditionally dyed its famed red colour by the cochineal insect. The insect is found on the pads of prickly pear cacti in Central America, they’re brushed off, dried and crushed. True story.
The biggest challenge I-V faced was a complete shortage of natural light as there was not a single window to the outside world, (maybe one of the past lives included vampire’s lair). Four ginormous skylights were installed to flood the space – which boasts 40-foot high ceilings – with light.
The interior was then hit with a huge dose of fresh white paint and pastel pink accents (for which no beetles were harmed), by way of Tea sofas by Sancal on the mezzanine, and sleek Kinesit chairs by Arper around the 16-person boardroom table. Several multipurpose breakout areas are located off the mezzanine and provide public spaces away from the primary work zone where employees sit together in a shared office.
Campari Toronto boasts one truly spectacular bar which is used for cocktail seminars, hosting clients and family-style staff lunches. Its most eye-catching feature, which continues in the theme of creepy crawlies, is the counter which is covered in a pink speckled pattern called Bacterio, created by Italian designer Ettore Sottsass in 1978.
The overall effect is a nothing short of a marvel. I-V have created a magnificently beautiful and convivial office befitting of a brand that’s been bringing people together for over 150 years.